南方财经21世纪经济报道记者 李依农 上海报道
The 8th China International Import Expo (CIIE) commenced as scheduled, heralding a new chapter of cooperation and mutual benefit. Bailian Group, a leading force in Shanghai’s development as an international consumption hub, once again participated in this flagship event in a dual role as both purchaser and exhibitor.
As chair of the Large Retail Purchaser Alliance of Shanghai Trading Group, Bailian and its member companies spearheaded the expansion of imported goods and supported the continuous upgrading of consumer offerings.
At the expo, A 1,000-square-meter booth was unveiled by Bailian Group, under the theme “Sensory Field: Building Lasting Connections Through Emotional Resonance”. The booth curated an immersive experience that combined new product showcases, procurement signings, and thematic activities, and was organized into four interactive zones: Shared Sentiments, Touch of Craftsmanship, Dialogue with Art, and Sensing the Future.
Photo shows "the bálancing", Bailian Group’s immersive booth at the 8th CIIE.
Across the exhibition, visitors explored a wide range of imported lifestyle and fashion products, including designer apparel, fragrances, eyewear, art jewelry, and home furnishings. With hundreds of brands from across different countries, the booth integrated multi-sensory experiences, cultural narratives, and interactive technologies.This synthesis cultivated an immersive environment for engagement.
Innovation was among the highlights. The exhibition showcased advanced materials and artisanal techniques, demonstrating how technology and meticulous design to enhance product quality and sustainability. Interactive installations further enriched the experience, including works that leveraged AI algorithms to analyze audience engagement metrics, transform emotions into dynamic visual scenes, and provide personalized recommendations, illustrating how technology can strengthen connections between people and products.
Bailian’s Innovation Center also featured a group of 12 incubated companies, highlighting emerging solutions in AI-driven retail, robotics, and cross-industry digital integration. Leveraging the CIIE platform, these enterprises explored new market opportunities, fostered collaboration, and demonstrated how innovation and long-term incubation can shape the future of retail.
From emotional resonance to technological empowerment, and from research and development to global implementation, Bailian Group is leveraging the CIIE as a strategic platform to further promote pragmatic collaboration, optimize procurement channels and resource allocation, and continuously introduce new products, brands, services, and technologies from around the world.
Photo shows Bailian Group’s booth at the 8th CIIE.
Beyond the exhibition, Bailian Group promoted dialogue and knowledge exchange. Experts, artists, and scholars participated in discussions on artificial intelligence, industrial upgrading, and innovation, providing insights for both visitors and industry stakeholders.
Rooted in Shanghai and connected globally, Bailian Group, as an eight-year “all-time attendee”, showcased its globally integrated procurement ecosystem, industry empowerment capabilities, and strategic commitment. The company continues to play a leading role in advancing Shanghai as an international consumption hub, fostering innovation in commercial spaces and content, and supporting public livelihood through robust commercial networks.
中新经纬3月11日电 据英国广播公司(BBC)11日报道，七国集团表示将支持集体释放石油储备，以应对飙升的油价。 中东冲突导致伊朗南部霍尔木兹海峡的石油出口几乎完全停止，该地区的石油产量也大幅下降。 冲突爆发 中新经纬3月10日电 (王玉玲)“中国企业‘走出去’已经进入更加成熟的阶段。企业出海不仅是市场选择，更需要对当地法律制度、商业规则以及社会文化有深入理解。”近日，西班牙侨商总会会长、西班牙锦鹏集团董事长金浩 中新经纬3月9日电 (薛宇飞)9日，国际原油期货价格再度出现大幅上涨，WTI原油期货、布伦特原油期货价格最高均突破每桶110美元关口。 美以对伊朗发动空袭已有一周时间，油价为什么此时突然暴涨？投资者该如何选择？ “ 中新经纬3月9日电 (熊思怡)国内成品油新一轮调价窗口将于3月9日24时开启。综合多家机构观点，国内成品油价格将“四连涨”。 金联创成品油分析师王珊指出，近期地缘局势牢牢把控原油定价权。起初投资者观望美伊局 。本文链接：Bailian Group Brings Global Brands and Immersive Experiences to the 8th CIIEhttp://www.sushuapos.com/show-3-158214-0.html
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