Visiting a museum or going on a study tour is a fast developing social trend, which has significantly increased footfalls at major, popular museums. Such has been the rush of visitors that many museums have extended their opening hours. What's more, the visitors comprise not only history and archeology lovers, but also an increasing number of ordinary people.
All this suggests the cultural tourism sector is showing strong recovery, which in turn has accelerated culture-tourism integration.
However, the rapidly rising footfalls have presented new challenges for the museums, as they have to cater to the visitors' demand for special, if not customized, cultural services, and take measures to better facilitate academic research.
The experience of the Suzhou Museum in Jiangsu province may give readers an idea about what the museums should do to deal with the onrush of visitors.
First, the museums should consider extending their role beyond the traditional realm of education and research, and integrate into the local tourism sector. They could, for example, conduct surveys to determine what sort of cultural services they should provide to meet the needs of the visitors.
In fact, the Suzhou Museum conducted a survey of visitors through a questionnaire in 2007 which made it realize that the majority of the visitors were young and middle-aged, well-educated women who were very active on social media. And social media users influence people's travel habits or decisions, giving rise to trends such as whirlwind tour and "city walks".
Data collected from several social media platforms showed that, in general, visitors to museums care more about viewing the displays, enjoying tea or coffee breaks, experimenting with customized products, sharing information and data on social media, and knowing the city well. This prompted the Suzhou Museum to publish a pocketbook as a special product, which provides information on not only the museum's collections but also the other tourist attractions in Suzhou.
Second, the application of digital technology can promote reform in the cultural relic and artwork field. No wonder digitalized exhibitions and displays of museum artifacts and intelligent services have become popular in China.
Some museums have also found novel ways of interacting with online audiences. Using high-precision 3D virtual modeling, an entire museum, complete with its setting, environment and collections, can be reproduced online for people to more closely observe the artifacts. Also, online exhibitions can give audiences the chance to study relic-related culture and history. In fact, online exhibitions have broken the barriers of space, offering people a multidimensional view of the museum's collections.
Third, cross-border integration of cultural and educational resources has become a new trend at a time when China is promoting long-term learning and education. China has introduced policies to encourage students to visit museums and enhance their knowledge of the past, and complement that experience with school syllabus-related lessons.
On campus, students can participate in symposiums, relic and artwork-related courses, and voluntary service activities. In Jiangsu province, for example, 20 local teachers have been selected to explore the joint development of museums and schools.
And fourth, museums should develop services for elderly people too, given the fact that elderly people account for more than 20 percent of China's total population. In this regard, the Suzhou Museum conducted a survey of more than 800 people aged 60 or above through questionnaires and interviews last year. The respondents were asked about their views on museums, how often they visited museums, their experiences of visiting museums, and what more they wanted from museums. A draft regulation was prepared based on the response of the elderly people.
Museums can develop age-friendly services in accordance with the physical health, cultural preferences, spiritual needs and interests of the elderly visitors, and improve their services by making the venue user-friendly for wheelchair users and people living with disability, and providing emergency medical services.
Museum brochures, boards and labels of exhibitions for the elderly people should be easy to read and understand, while museum websites should provide detailed information on the services offered by the museum. The museums should also exhibit the artifacts in a way that visitors, especially elderly people and people with disability, can view them with minimum effort in the shortest possible time. Only by paying attention to the real needs of the people can museums provide better cultural services.
女子挺5个月孕肚征婚？重庆江北警方通报 中新网1月11日电 据重庆市公安局江北区分局官方微博消息，近日，网传“女子挺5个月孕肚征婚 ”视频，引发网友关注。经查，该女子陈某 (女，33岁，暂住江北区，系自媒体博主) 为吸引流 中新经纬2月18日电 广铁集团长沙火车站官方微博18日称，2024年2月18日4点24分，兰州开往广州的K225次列车到达长沙站，因列车上一些旅客未在票面到达站下车，继续乘车到前方站，造成列车超员。受其影响，部分正常购票旅客未能 OpenAI首个视频生成模型发布 可用文本生成视频 虚拟与现实已分不清？Sora将带来什么 在2月16日，OpenAI宣布推出全新的生成式人工智能模型“Sora”。据了解，通过文本指令，Sora可以直接输出长达60秒的视频，并且包 2月21日，司法部、国家发展改革委、全国人大常委会法工委共同组织召开民营经济促进法立法座谈会，听取民营企业代表和专家学者对立法的意见建议。会议强调，要坚持以习近平新时代中国特色社会主义思想为 “十四五”前三年江西省单位工业增加值能耗预计下降约8% 中新网南昌2月22日电 (朱莹)22日，江西贯彻实施《江西省人民代表大会关于全力打造国家生态文明建设高地的决定》(以下简称《决定》)座谈会在南昌召开。记 中新经纬2月22日电 据高检网22日消息，近日，中国铁路青藏集团有限公司原党委委员、职工董事、副总经理、工会主席贾军(副厅级)涉嫌受贿罪、行贿罪一案，经最高人民检察院指定管辖，由甘肃省庆阳市人民检察院依法向甘肃省 。本文链接：Exploring culture-tourism integration in museumshttp://www.sushuapos.com/show-5-30021-0.html
声明：本网站为非营利性网站，本网页内容由互联网博主自发贡献，不代表本站观点，本站不承担任何法律责任。天上不会到馅饼，请大家谨防诈骗！若有侵权等问题请及时与本网联系，我们将在第一时间删除处理。
上一篇： 镜观·领航｜老有所养老有所乐老有所为 总书记的牵挂
下一篇： EconoScope | China-ASEAN FTA 3.0 provides solutions for global challenges under rules