Recently, the Institute released the "TOP200 List of Global Hotel Brands (Greater China) in March 2024". Among them, Hampton, Holiday Inn Express, InterContinental, Crowne Plaza, Hilton, Holiday Inn, Sheraton, Super 8, oyo, and Marriott are ranked as the top 10 of all.
There are three newly joined hotel brands in the list, they are Mondrian, Comfort Inn and Versace. Among these three, Mondrian has experienced a leap in value, ranked 124th.
According the brand dimension analysis: the data shows that the average value of the TOP 10 index is 499.06, the average value of TOP100 index is 247.39, and the average value of TOP200 index is 198.68, which decreased by 1.85%, 5.06% and 3.74% respectively. According to the data, the development of the international hotel brand index in March showed a significant downward trend, especially for the TOP 100 brands.
According the group dimension: 1. The number of brands by group -- Marriott International, Accor Group, Wyndham Hotel Group, Hyatt Hotels Corporation, InterContinental Hotels Group, Hilton Worldwide, Radisson Hotel Group, Langham Hospitality Group, Louvre Hotels Group, and Banyan Group are listed as the TOP10. Their brand numbers respectively are 22, 15, 14, 11, 11, 10, 7, 5, 5, and 5. In addition, Palazzo Versace, Accor Group, and Select International Hotels increased in the number of brands in March. 2. Group brand index -- The overall index value of hotel groups in March (36.62% groups with month-on-month growth and 63.38% groups with month-on-month decline) still showed a downward trend. Among all groups, Palazzo Versace is newly joined, Peninsula Hotels Group (11.74%) and Pan Pacific Hotels Group (11.26%) showed a significant growth in their brand index value. While Lolle Chateaux Hotel Group’s brand index value (-20.44%) declined significantly.
MEADIN Brand Index(MBI) - Brand Value Inquiring Platform
MEADIN Brand Index (MBI) mainly analyzes the brand's communication power in the Internet from three dimensions: media index, comment index and investment index. This is a free data analysis service provided by the Meadin Brand Index Monitoring System (MBIMS), which is independently developed by MEADIN ACADEMY.
Calculation formula: MBI=a * MI+b * CI+c * II
Note: MBI refers to the MEADIN Brand Index (MBI data of a certain brand); a, b and c refer to the weighted coefficients in the system; MI (Media Index) refers to the media index; CI (Comment Index) refers to the comment index; II (Investment Index) refers to the investment index.
Note: Enterprises or individuals can refer to brand index data to monitor and predict brand development, but the MEADIN Brand Index cannot be completely equivalent to its brand development.
(1)Media Index (MI): The number of positive news related to brands’ keywords reported by major media, mass media, industry media, and self media over a period of time.
(2) Comment Index (CI): The accumulation relates to user reviews towards a certain brand’s opening hotels on various OTA (Online Travel Agency) websites over a period of time.
(3) Investment Index (II): Over a period of time, the franchise and development status of a certain brand in the Greater China market, including accumulative opening status, new opening status, accumulative signing status, new signing status, urban coverage density, investment owner attention, etc.
MEADIN ACADEMY – Culture and Tourism Industry Data Center
MEADIN ACADEMY has been engaging in buliding a Culture and Tourism Industry big data analysis platform, utilizing "data productivity" to change cognition and improve enterprise efficiency. It provides diversified big data solutions based on intelligence, data, and services for enterprises and public institutions which are looking forward to entering and expanding culture and tourism and rental real estate businesses. Transforming numbers into facts, the platform assists enterprises in making important decisions and identifying investment risks.
4月28日,凯悦酒店集团宣布其于2023年收购的奢华旅游平台Mr & Mrs Smith正式加入凯悦天地,会员从今天起可预订其全球700多家精品及豪华酒店和别墅,并享有赚取和兑换积分的机会。无论是奢华营地、精选养生度假村,还是豪华宫 近日,上海北外滩金辉索菲特酒店启幕,酒店前身为绿地九龙宾馆,2021年金辉集团收购上海九龙宾馆有限公司100%股权,并对原九龙宾馆进行升级修缮,与雅高集团合作打造上海金辉索菲特酒店。酒店拥有288间奢华客房与27间典雅套房, 《孔秀》是导演王超的第九部电影,也是王超第一次改编他人的作品。这部影片改编自作家张秀珍的半自传小说《梦》,讲述了20世纪60年代到80年代,一位名叫孔秀的印染厂女工,生命中的三次感情经历,并抚 5月6日,从四川省文化和旅游厅大数据监测显示,今年“五一”假期,全省共接待游客4207.58万人次,同比增长4.7%;实现旅游消费总额211.48亿元,同比增长5.09%。 其中,全省纳入统计的886家A级旅游景区累计接待游客2744.74万 近日,据自然资源部消息,为适应房地产市场供求关系发生重大变化的新形势,支持盘活存量土地,促进房地产市场平稳健康发展,自然资源部下发通知,要求各地做好年度住宅用地供应计划与住房发展年度计划的衔接等工作。其中提到 近日,美团发布的五一假期“吃喝玩乐”消费数据显示,五一假期前三天,全国本地生活服务消费同比增长25%,全国餐饮堂食订单量较去年同期增长73%。其中,上海本地生活服务消费位居全国城市第一。 旅游方面,五一假期市民出 。本文链接:TOP200 Global Hotel Brands (Greater China) in March 2024http://www.sushuapos.com/show-6-7388-0.html
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