Recently, the Institute released the "TOP200 List of Global Hotel Brands (Greater China) in March 2024". Among them, Hampton, Holiday Inn Express, InterContinental, Crowne Plaza, Hilton, Holiday Inn, Sheraton, Super 8, oyo, and Marriott are ranked as the top 10 of all.
There are three newly joined hotel brands in the list, they are Mondrian, Comfort Inn and Versace. Among these three, Mondrian has experienced a leap in value, ranked 124th.
According the brand dimension analysis: the data shows that the average value of the TOP 10 index is 499.06, the average value of TOP100 index is 247.39, and the average value of TOP200 index is 198.68, which decreased by 1.85%, 5.06% and 3.74% respectively. According to the data, the development of the international hotel brand index in March showed a significant downward trend, especially for the TOP 100 brands.
According the group dimension: 1. The number of brands by group -- Marriott International, Accor Group, Wyndham Hotel Group, Hyatt Hotels Corporation, InterContinental Hotels Group, Hilton Worldwide, Radisson Hotel Group, Langham Hospitality Group, Louvre Hotels Group, and Banyan Group are listed as the TOP10. Their brand numbers respectively are 22, 15, 14, 11, 11, 10, 7, 5, 5, and 5. In addition, Palazzo Versace, Accor Group, and Select International Hotels increased in the number of brands in March. 2. Group brand index -- The overall index value of hotel groups in March (36.62% groups with month-on-month growth and 63.38% groups with month-on-month decline) still showed a downward trend. Among all groups, Palazzo Versace is newly joined, Peninsula Hotels Group (11.74%) and Pan Pacific Hotels Group (11.26%) showed a significant growth in their brand index value. While Lolle Chateaux Hotel Group’s brand index value (-20.44%) declined significantly.
MEADIN Brand Index(MBI) - Brand Value Inquiring Platform
MEADIN Brand Index (MBI) mainly analyzes the brand's communication power in the Internet from three dimensions: media index, comment index and investment index. This is a free data analysis service provided by the Meadin Brand Index Monitoring System (MBIMS), which is independently developed by MEADIN ACADEMY.
Calculation formula: MBI=a * MI+b * CI+c * II
Note: MBI refers to the MEADIN Brand Index (MBI data of a certain brand); a, b and c refer to the weighted coefficients in the system; MI (Media Index) refers to the media index; CI (Comment Index) refers to the comment index; II (Investment Index) refers to the investment index.
Note: Enterprises or individuals can refer to brand index data to monitor and predict brand development, but the MEADIN Brand Index cannot be completely equivalent to its brand development.
(1)Media Index (MI): The number of positive news related to brands’ keywords reported by major media, mass media, industry media, and self media over a period of time.
(2) Comment Index (CI): The accumulation relates to user reviews towards a certain brand’s opening hotels on various OTA (Online Travel Agency) websites over a period of time.
(3) Investment Index (II): Over a period of time, the franchise and development status of a certain brand in the Greater China market, including accumulative opening status, new opening status, accumulative signing status, new signing status, urban coverage density, investment owner attention, etc.
MEADIN ACADEMY – Culture and Tourism Industry Data Center
MEADIN ACADEMY has been engaging in buliding a Culture and Tourism Industry big data analysis platform, utilizing "data productivity" to change cognition and improve enterprise efficiency. It provides diversified big data solutions based on intelligence, data, and services for enterprises and public institutions which are looking forward to entering and expanding culture and tourism and rental real estate businesses. Transforming numbers into facts, the platform assists enterprises in making important decisions and identifying investment risks.
近日，据企查查数据显示，国内现存出境游相关企业12.18万家。近十年其注册量呈整体增长态势。2019年注册量达3.34万家，同比增长15.98%，达近十年注册量峰值。此后，受疫情等因素影响，其注册量稍有下滑。 2023年文旅市场 上海海派艺术馆推出的“梅柳渡江春——程十发书画艺术作品展”中，有他晚年精心创作的山水画。记得在上世纪八十年代初，当我在程十发先生的画桌上看到他所画的山水后，被图式的奇谲、色 近日，据自然资源部消息，为适应房地产市场供求关系发生重大变化的新形势，支持盘活存量土地，促进房地产市场平稳健康发展，自然资源部下发通知，要求各地做好年度住宅用地供应计划与住房发展年度计划的衔接等工作。其中提到 据央视新闻报道，当地时间5月6日晚，国家主席习近平在法国巴黎马里尼剧院同马克龙总统共同出席中法企业家委员会第六次会议闭幕式并致辞。 习近平强调，中方愿继续积极利用“从法国农场到中国餐桌”全链条快速协同机 5月8日，据上海发布消息，上海耀雪冰雪世界、世博文化公园和长滩音乐厅项目计划今年开放。 据悉，耀雪冰雪世界项目位于临港新片区，作为全球体量最大的室内滑雪娱乐场，目标是打造一站式“全球顶级都市冰雪度假胜地”; 5月7日消息，作为义乌产业园区配套集中建设体量最大的保障性租赁住房项目，义乌信息光电高新区人才社区正在加快建设中，主体工程处于收尾阶段，室内装修工程即将开始，计划于2025年3月底前投入运营。 该项目由义乌市锦 。本文链接：TOP200 Global Hotel Brands (Greater China) in March 2024http://www.sushuapos.com/show-6-7388-0.html
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