Recently, the Institute released the "TOP200 List of Global Hotel Brands (Greater China) in May 2024". Among them,
Recently, the Institute released the "TOP200 List of Global Hotel Brands (Greater China) in May 2024". Among them,Hilton、Holiday Inn Express、InterContinental、Hampton、Sheraton、Crowne Plaza、Country、Super 8、Campanile、oyo are ranked as the top 10 of all.In the latest ranking, there are a total of four hotels: Dusit, Prince Restaurant, Viale, and Savile Universal One Hotel. Among them, Dusit saw a significant leap in the MBI index, ranking 118th.
Analyzing from the brand perspective, the data shows that the average index for the top 10 is 514.15, for the top 100 is 267.13, and for the top 200 is 209.3. Comparatively, these have changed by -0.51%, +0.12%, and +0.17%, respectively. From the data, it's evident that this month's international hotel market is showing a new trend: a slight weakening of core brand strength, while secondary top brands are experiencing some growth. This is mainly due to intensified market competition, posing greater challenges for top brands. Meanwhile, secondary top brands, with their keen market insights and flexible adjustments, along with personalized service and innovative experiences, are meeting diverse consumer demands, thereby strengthening their brands.
From the group perspective: 1. Number of group brands—Marriott International, Wyndham Hotel Group, Accor Group, Hyatt Hotels Corporation, InterContinental Hotels Group, Hilton Worldwide, Radisson Hotel Group, Langham Hospitality Group, Louvre Hotels Group, Banyan Group have multiple brands in the TOP 10, with 22, 15, 15, 11, 11, 10, 7, 5, 5, and 5 brands respectively. Additionally, this month saw 6 hotel groups with changes in the number of brands, including Prince Hotels & Resorts entering the TOP 200 for the first time. 2. Group brand index situation—This month, the overall index of hotel groups shows a positive development trend (increased hotel groups account for 52.11%, decreased hotel groups for 45.07%, unchanged hotel groups for 1.41%, and newly ranked hotel groups for 1.41%).
MEADIN Brand Index(MBI) - Brand Value Inquiring Platform
MEADIN Brand Index (MBI) mainly analyzes the brand's communication power in the Internet from three dimensions: media index, comment index and investment index. This is a free data analysis service provided by the Meadin Brand Index Monitoring System (MBIMS), which is independently developed by MEADIN ACADEMY.
Calculation formula: MBI=a * MI+b * CI+c * II
Note: MBI refers to the MEADIN Brand Index (MBI data of a certain brand); a, b and c refer to the weighted coefficients in the system; MI (Media Index) refers to the media index; CI (Comment Index) refers to the comment index; II (Investment Index) refers to the investment index.
Note: Enterprises or individuals can refer to brand index data to monitor and predict brand development, but the MEADIN Brand Index cannot be completely equivalent to its brand development.
(1)Media Index (MI): The number of positive news related to brands’ keywords reported by major media, mass media, industry media, and self media over a period of time.
(2) Comment Index (CI): The accumulation relates to user reviews towards a certain brand’s opening hotels on various OTA (Online Travel Agency) websites over a period of time.
(3) Investment Index (II): Over a period of time, the franchise and development status of a certain brand in the Greater China market, including accumulative opening status, new opening status, accumulative signing status, new signing status, urban coverage density, investment owner attention, etc.
MEADIN ACADEMY – Culture and Tourism Industry Data Center
MEADIN ACADEMY has been engaging in buliding a Culture and Tourism Industry big data analysis platform, utilizing "data productivity" to change cognition and improve enterprise efficiency. It provides diversified big data solutions based on intelligence, data, and services for enterprises and public institutions which are looking forward to entering and expanding culture and tourism and rental real estate businesses. Transforming numbers into facts, the platform assists enterprises in making important decisions and identifying investment risks.
4月30日，据上交所债券项目信息平台显示“广西旅游发展集团有限公司2024年面向专业投资者非公开发行公司债券”项目状态更新为“终止”。该项目品种为私募，拟发行金额为20亿元，发行主体为广西旅游发展集团有限公司，承 4月30日，石基信息发布2023年全年业绩报告。从营收和利润方面看，公司本报告期实现营业总收入27.49亿元，同比增长5.93%，净亏损1.05亿元，亏损同比减少86.57%。从资产方面看，公司报告期内，期末资产总计为96.92亿元，应收账款为5.93 著名历史学家阎崇年今年迎来90岁大寿。近日，他来到北京三联韬奋书店美术馆总店，同生活·读书·新知三联书店总经理宋志军畅叙“我与清史研究”。在对谈中，阎崇年先生就自己如何走上 五一小长假圆满落下帷幕，今年假期全国各地人潮涌动，再度上演“人从众”盛况。小猪民宿平台数据显示，今年五一小长假民宿订单量同比去年增长102%，平均入住时长3.2天，重庆、成都、西安、福州、武汉、青岛、威海、昆明、上海 近日，在万豪第一季度财报电话会议上，万豪全球总裁柯诺安表示下月将推出新的全球品牌。他强调新的品牌将是一个“转换友好的全球品牌”，旨在满足日益增长的中档酒店市场需求，同时与希尔顿酒店集团于今年早些时候推出的Spar 5月8日，据阿里资产拍卖网显示，泰州市海陵区凤凰东路66号土地、建筑物及附属物、机器设备等将于5月29日进行公开拍卖，该资产为泰州市美丽华大酒店。据拍卖公告显示，该酒店土地面积8462.9㎡、证载建筑面积17393.09㎡，评估价 。本文链接：TOP200 Global Hotel Brands (Greater China) in May 2024http://www.sushuapos.com/show-6-8731-0.html
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