Recently, the Institute released the "TOP200 List of Global Hotel Brands (Greater China) in May 2024". Among them,
Recently, the Institute released the "TOP200 List of Global Hotel Brands (Greater China) in May 2024". Among them,Hilton、Holiday Inn Express、InterContinental、Hampton、Sheraton、Crowne Plaza、Country、Super 8、Campanile、oyo are ranked as the top 10 of all.In the latest ranking, there are a total of four hotels: Dusit, Prince Restaurant, Viale, and Savile Universal One Hotel. Among them, Dusit saw a significant leap in the MBI index, ranking 118th.
Analyzing from the brand perspective, the data shows that the average index for the top 10 is 514.15, for the top 100 is 267.13, and for the top 200 is 209.3. Comparatively, these have changed by -0.51%, +0.12%, and +0.17%, respectively. From the data, it's evident that this month's international hotel market is showing a new trend: a slight weakening of core brand strength, while secondary top brands are experiencing some growth. This is mainly due to intensified market competition, posing greater challenges for top brands. Meanwhile, secondary top brands, with their keen market insights and flexible adjustments, along with personalized service and innovative experiences, are meeting diverse consumer demands, thereby strengthening their brands.
From the group perspective: 1. Number of group brands—Marriott International, Wyndham Hotel Group, Accor Group, Hyatt Hotels Corporation, InterContinental Hotels Group, Hilton Worldwide, Radisson Hotel Group, Langham Hospitality Group, Louvre Hotels Group, Banyan Group have multiple brands in the TOP 10, with 22, 15, 15, 11, 11, 10, 7, 5, 5, and 5 brands respectively. Additionally, this month saw 6 hotel groups with changes in the number of brands, including Prince Hotels & Resorts entering the TOP 200 for the first time. 2. Group brand index situation—This month, the overall index of hotel groups shows a positive development trend (increased hotel groups account for 52.11%, decreased hotel groups for 45.07%, unchanged hotel groups for 1.41%, and newly ranked hotel groups for 1.41%).
MEADIN Brand Index(MBI) - Brand Value Inquiring Platform
MEADIN Brand Index (MBI) mainly analyzes the brand's communication power in the Internet from three dimensions: media index, comment index and investment index. This is a free data analysis service provided by the Meadin Brand Index Monitoring System (MBIMS), which is independently developed by MEADIN ACADEMY.
Calculation formula: MBI=a * MI+b * CI+c * II
Note: MBI refers to the MEADIN Brand Index (MBI data of a certain brand); a, b and c refer to the weighted coefficients in the system; MI (Media Index) refers to the media index; CI (Comment Index) refers to the comment index; II (Investment Index) refers to the investment index.
Note: Enterprises or individuals can refer to brand index data to monitor and predict brand development, but the MEADIN Brand Index cannot be completely equivalent to its brand development.
(1)Media Index (MI): The number of positive news related to brands’ keywords reported by major media, mass media, industry media, and self media over a period of time.
(2) Comment Index (CI): The accumulation relates to user reviews towards a certain brand’s opening hotels on various OTA (Online Travel Agency) websites over a period of time.
(3) Investment Index (II): Over a period of time, the franchise and development status of a certain brand in the Greater China market, including accumulative opening status, new opening status, accumulative signing status, new signing status, urban coverage density, investment owner attention, etc.
MEADIN ACADEMY – Culture and Tourism Industry Data Center
MEADIN ACADEMY has been engaging in buliding a Culture and Tourism Industry big data analysis platform, utilizing "data productivity" to change cognition and improve enterprise efficiency. It provides diversified big data solutions based on intelligence, data, and services for enterprises and public institutions which are looking forward to entering and expanding culture and tourism and rental real estate businesses. Transforming numbers into facts, the platform assists enterprises in making important decisions and identifying investment risks.
4月29日，黄山旅游发布2024年第一季度财报。财报显示，黄山旅游2024年一季度实现营业收入3.36亿元，同比下降0.43%;归属于上市公司股东的净利润2549.99万元，同比下降60.51%。黄山景区累计接待进山游客82.72万人，较去年同 21世纪经济报道记者高江虹 北京报道 为期五天的2024年“五一”假期落幕。5月6日，文化和旅游部发布数据显示，今年“五一”假期全国国内旅游出游合计2.95亿人次，同比增长7.6%，国内游客出 日前，横琴粤澳深度合作区发布了关于印发《关于促进合作区酒店业高质量发展的若干措施》和《既有商业办公建筑调整为酒店临时使用的操作指引》的通知。其中提到：1、允许以8年为限，存量(已完成竣工备案)空闲商业、商务办公 5月7日消息，马拉斯卡酒店及度假村(Marasca Hotels & Resorts)的全新度假酒店——马拉斯卡苏梅酒店(Marasca Samui)将在7月正式开业。马拉斯卡酒店及度假村由那莱酒店集团(Narai Hotel Group)于2022年推出，酒店对“休闲 近日，北京市发展改革委公布《2024年北京市全面优化营商环境工作要点》，《要点》包括7大部分60项任务，计划年底前全部完成。 在提升公共文化和旅游服务水平上，今年将试点推行首都博物馆等20个博物馆延时开放，并推动 5月8日，香港上海大酒店有限公司发布一季度数据。香港半岛酒店一季度平均可出租客房收入3,327港元，同比增长54.39%；平均房租7169港元，按年增长29.69%；出租率为46%，上年同期为39%。其他亚洲地区半岛酒店出租率达56%。据公告，纽 。本文链接：TOP200 Global Hotel Brands (Greater China) in May 2024http://www.sushuapos.com/show-6-8731-0.html
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